Adrenaline Interactive
We place products in video games to improve businesses brand affinity, product recall, and sales
John Oliver on In Game Advertising
Gen-Alpha and Gen-Z spend their more of their free time playing video games than any other leisure activity. They're not impressed by old in-game advertising strategies. To reach, impress, and ultimately convert them into customers ads must feel endemic in nature.
The Next Generation of In-Game Advertising: Virtual Product Placement
1. Endemic+
Non-interruptive, brand-safe advertisements that are native to the gaming environment
2. Clickable & Non Skipable
Drive traffic to your loyalty program or storefront with in-game rewards
3. Rate-Guaranteed
Derisk your in-game investment by knowing exactly how many ad-impressions will be served
In-Game Meets Game-Adjacent
Content creators typically enjoy a engagement boost when they pair virtual product placement with a social media strategy.
Fear Factor Winner Nicky Gathrite 1.1 Million Impressions for energy drink Glow
NFL Athlete Donovan Peoples-Jones 500,000 Impressions for Motts Hospital
Lifestyle Influencer Lauren Blake 1.7 million impressions for electrolyte powder Hydra-Powders
Data-Driven Performance
"Endemic+" drives meaningful full funnel marketing value to your organization by leveraging smart analytics.
Get In The Game
Email: [email protected]
Learn More
Adrenaline Interactive releases iOS top 100 sports game "Deep Pass Jam"
CEO Max Albert speaks at SXSW on effective video game marketing
Podcast "Venture Pill" Hosts CEO Max Albert for a conversation on branded games
Read about the future of branded video games
Learn how to design incredible advergames
A conversation of effective video game advertising
Meet The Team
Max Albert - CEO
Max is a former eSports athlete that has made a career programming top 100 indie mobile games. Max is responsible for developing the product and collaborating with brand-partners on their marketing objectives.
Charles Demirjian - COO
Charles is a veteran of automotive and advertising industries. His law background helps the team navigate and operate the ofter rocky terrain of gaming.
Nicky Gathrite - CMO
Nicky won fear factor and grew his digital presence to over 1mm followers. He's helped companies like Fashionova, Nike, Wish and more on influencer marketing strategies. Nicky's role is to help foster new partnerships and manage game-adjacent marketing.
Evelyn Demirjian - CDO
Evelyn made a name for herself as a high performer at DCC marketing in Chicago. There she headed up paid, programatic, and press for some of Illinois largest initiatives. She brings that wealth of experience to Adrenaline Interactive.